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Black Friday

BLACK FRIDAY

20% OFF CATSUITS

Find your perfect fit and style with this rare and limited offer. Available only whilst stocks last.

SHOP Sale
Catsuit
Streak
Topped Toys

BLACK FRIDAY

20% OFF TOPPED TOYS

Explore the limits of pleasure with this popular range of premium silicone toys. Handmade in Canada.

Shop Sale

BLACK FRIDAY

50% OFF DOUBLE RIGID IRONS

Enjoy the unrelenting bondage experience of these Fetters restraints.

SHOP Sale
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BLACK FRIDAY

30% Off Poppers

Visit our poppers store and get 30% off single bottles with offer code: BLACK30 

Shop Sale
SHOP BLACK FRIDAY SALE

NEW ARRIVALS

"Sex Dogs" Xmas Card Pack

£9.91

"Dicktoration" Xmas Card Pack

£9.91
Silicone Anal Beads Combi-sized, Black
Silicone Anal Beads Combi-sized, Black
Silicone Anal Beads Combi-sized, Black
Silicone Anal Beads Combi-sized, Black
Silicone Anal Beads Combi-sized, Black
Silicone Anal Beads Combi-sized, Black
Silicone Anal Beads Combi-sized, Black
Silicone Anal Beads Combi-sized, Black
Silicone Anal Beads Combi-sized, Black
Silicone Anal Beads Combi-sized, Black

Silicone Anal Beads Combi-sized, Black

£21.81
Gigo Fetish Tank Top, Red
Gigo Fetish Tank Top, Red
Gigo Fetish Tank Top, Red
Gigo Fetish Tank Top, Red

Gigo Fetish Tank Top, Red

£34.70
Gigo Fetish Tank Top, Black
Gigo Fetish Tank Top, Black
Gigo Fetish Tank Top, Black
Gigo Fetish Tank Top, Black

Gigo Fetish Tank Top, Black

£34.70
Gigo Fetish Jockstrap with Cod Piece, Black
Gigo Fetish Jockstrap with Cod Piece, Black
Gigo Fetish Jockstrap with Cod Piece, Black
Gigo Fetish Jockstrap with Cod Piece, Black

Gigo Fetish Jockstrap with Cod Piece, Black

£23.79
Gigo Fetish Jockstrap with Cod Piece, Red
Gigo Fetish Jockstrap with Cod Piece, Red
Gigo Fetish Jockstrap with Cod Piece, Red
Gigo Fetish Jockstrap with Cod Piece, Red

Gigo Fetish Jockstrap with Cod Piece, Red

£23.79
Gigo Fetish Shorts, Red
Gigo Fetish Shorts, Red
Gigo Fetish Shorts, Red
Gigo Fetish Shorts, Red

Gigo Fetish Shorts, Red

£39.66
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REGULATION Store Exterior
Regulation Store. Photo by Chris Jepson.

Visit our London Store

Discover thousands of kink products, men's fetish clothing and sex toys. Spread over two floors our expert sales team are on hand to give advice or measure for custom fetish gear.

VISIT US

LOCKER GEAR

New arrivals from this sexy sports-fetish brand. Great for the club or the bedroom.

SHOP Now
Topped Toys

TOPPED TOYS

Explore the limits of pleasure with this popular range of premium silicone toys. Handmade in Canada.

EXPLORE Now
The Persuader, Medium Leather Whip
Tenderizer Paddle

Featured COLLECTION

Pain, PUNISHMENT & PLEASURE

Discover our collection of toys & equipment that will get your endorphins working hard.

SHOP Now
Topped Toys

20% OFF TOPPED TOYS

Explore the limits of pleasure with this popular range of premium silicone toys. Handmade in Canada.

EXPLORE Now

BECOME A REGULATION MEMBER

Get exclusive member-only perks. Earn loyalty rewards.

LEARN MORE
Shop by Kink

RUBBER

LEATHER

PUNISHMENT

PUP PLAY

CHASTITY

BONDAGE

ASS TOYS

FISTING

MASTER/SLAVE

WATERSPORTS

SPORTS

ELECTRO SEX

Head Harness

Featured Product

WATERSPORTS Sheath, Tube & Gag

Strap securely and you won't spill a drop.

SHOP Now
Topped Toys

TOPPED TOYS

Explore the limits of pleasure with this popular range of premium silicone toys. Handmade in Canada.

EXPLORE Now

RUBBER HOODS

SHOP

SQUARE PEG TOYS®

SHOP

FETTERS BONDAGE

SHOP

FREE UK SHIPPING*

30-DAY RETURNS

SECURE PAYMENTS

DISCREET PACKAGING

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RETAIL LOCATION

You can visit our UK retail location to browse a wide range of BDSM products and fetish gear.

Regulation London Store

REGULATION STORE

13a Bateman St, Soho, London, W1D 3AF

Visit Store


■ Two Floors
■ Licensed Sex Shop
■ Fetters' London Stockist
■ Men's Fetish Wear
■ Spacious Fitting Rooms
■ Click & Collect
■ Online Returns
■ Custom Fit Service

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UK SHIPPING

2 - 5 Day Shipping - Free*
1 - 2 Day Shipping - from £3.90

*Spend over £50 for free UK Shipping. Excludes furniture. 

WORLDWIDE SHIPPING

EU Shipping - from £12.00 
International Shipping - from £15.00

Calculate shipping on the cart view page after adding items.

LONDON STORE COLLECTION

Collect orders from our London Store in 2 - 5 days. Same day if all stock is available. You'll receive an email notification once your order is ready.

TAXES & CUSTOMS CLEARANCE

EU orders under €150
We'll charge EU taxes. No customs clearance fees.

EU orders over €150 and non-EU Countries
We'll remove UK VAT (20%) at checkout. These orders are subject to local taxes, duty and clearance fees.

Germany & France
Duties, taxes + fees can be pre-paid on most orders. Select the prepaid shipping method at checkout when available.

Some products have customs restrictions. You must check local laws before ordering.

RETURNS/EXCHANGES

Ordered something and changed your mind? Most of our items can be returned or exchanged with 30 days. Exclusions apply to gift cards and custom made products. Start your return at: regulation.co.uk/returns

DISCREET & SUSTAINABLE PACKAGING

Your order will be shipped in a plain discreet padded envelope or box with additional padding and protection. We use paper-based and recycled postal packages whenever possible.

12 MONTH RUBBER WARRANTY

Our 12 month warranty gives you peace of mind concerning defects and product faults. Should you experience any quality issues please get in touch with our Customer Service Team.

Terms of Warranty

  • This quality warranty covers manufacturing or hardware faults (buckles, snaps, zips) where the item was unable to withstand acceptable occasional use.
  • Acceptable use implies a well-fitted garment, stored in a dry dark environment.
  • Warranty excludes light damage except in cases where we have been informed within 14 days of receipt that light damage is visible.
  • Warranty is void in cases where the original garment has been repaired by a third party.
  • The warranty does not cover accidental damage (eg rips, tears, holes) however this may occur, and is not transferable to any other person or purchase.
  • UK orders will have return shipping included however you may be required to ship the garment back to us initially at your own expense, to be reimbursed later.
  • International orders will not have shipping, customs fees, taxes or duties included, however, we will cover the cost of shipping repaired goods back to you from the UK. You will still be liable for any local customs fees, taxies or duties that are payable.

ACCIDENTAL DAMAGE REPAIR

We know that accidents sometimes happen so we're offering 30% off your rubber garment's repair within 6 months of it's arrival. This excludes the cost of getting your item back to us. A quote is required before ordering. Just contact our Customer Service Team.

Terms & Conditions
A discount code will be included in your shipping confirmation email. It will be valid for 95 days. The code provides 30% off rubber repairs and can be applied at checkout in our London store or online. Offer only valid in cases where repair is possible and practical.

You are responsible for covering the cost of all inbound shipping fees and any customs taxes, charges or duties we incur when receiving your garment for repair. REGULATION will cover outbound shipping costs minus customs fees/taxes. Offer has no monetary value and cannot be applied in conjunction with any other offer or promotion. Code is not transferable to other purchases or customers.

Drop Us A Line

We’re happy to answer any questions you have or provide you with an estimate. Just send us a message in the form below with any questions you may have.

Thanks for contacting us. We'll get back to you as soon as possible.

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